天猫运营的主要职责 - 80后奋斗青年的博客

天猫运营的主要职责

通过我个人的经历归结出以下三点:推广、营销和运营。
1、推广,是指平台活动、推广策略以及外围合作渠道等来提高知名度。
2、营销,是指营销策略,来提供店铺转换率的手段。
3、运营,是指店铺日常维护,包括店铺装修、宝贝优化、日常管理以及税务等操作。

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